Argh, I typed a 3 paragraph reply only to have it disappear in vapor due to the 'overloaded server' message
Anyway, the short answers are:
Webposition Gold is probably the best answer for those who have questions in regards to improving their search engine placement.
http://www.webposition.com You can't go wrong with it, use it for free for 30 days, you'l get invaluable help in preparing your site for search engines and then you set the software and let it run.
MarketPosition's newsletter, written by the chief developer for WP is another resource that is immeasurable in assistance here:
http://www.marketposition.com/ Most any question you could ever have regarding site promotion in the search engines is handled here in easy to understand language. The info you can get there is guaranteed to improve your traffic over th next few months. If people are looking, they will find you.
