I didn't find a catorgory for promoting/advertising so I put it here, hope it's ok.
HI:
I've worked with Allen here for some time developing my site. But, I'm having trouble getting good advertising for visitors. So far, I've sunk (litterly) $2K in banner ads which have netted just a few users, many of which don't ever post that much.
Since we are not that far advanced yet, we don't have thousands to spend on promotion. I spoke with some about advertising on some movie sites and they want at least $5-20K to open an account. That's WAY out of our league. Also, taking out ads in national publications related to our site (theater) costs nearly as much at $4-12K per page/per issue.
My questions are this, how the heck to you build a site when the costs are that high? We are VERY SERIOUS about what we do, where we are going and our direction. But, I've found "banner ads" yeild little if any good traffic and are basically ignored. Given the costs for the big ticket stuff, it doesn't seem likely we can advertise there yet, if ever.
What works for you? What banner ad service actually works and doesn't just take your money? What other methods of promotion do you use?
Thanks, please let me know I'm very courious.
Jeff
webmaster/owner
audiovideoforum.com
