While it's great that IP has offered this sale, and even extending it, I have to wonder what impact it has had on license and membership purchases versus the prior few months given their price increases.
I wouldn't be surprised if IP is watching their customer's price sensitivity, and if a swell in purchases during the sale will cause them to rethink their pricing structure.
When IP released increased their prices in February it was a bit of a shock to many. They followed that up with increases to the members area subscription.
When they did this, to some extent they were testing the waters, determining the market for their software, which had previously been sold for less than $200.
Hopefully, they will find more people willing to buy the product at a lower price, and pull back a bit.
Regardless, the extention of the sale is good news for all. I've asked my company to pony up for some additional licenses.
-Tacks
